Arobis AI Visibility Checker

More and more people are skipping Google completely. Instead of scrolling through blue links, they open ChatGPT, Perplexity, or Gemini and just ask: “What’s the best tool for X?” or “Which agency should I hire for Y?”

Here’s the problem. Your website might be ranking perfectly on Google and still be completely invisible to those AI assistants. They won’t mention your brand. They won’t recommend your product. They might not even know you exist.

That’s exactly what Arobis AI Visibility Checker is built to fix. It’s a free tool that tells you whether AI engines can find, understand, and cite your website — and it does it in about 25 seconds.

Let me walk you through what it does, how it works, and whether it’s worth your time.

What Exactly Is Arobis AI Visibility Checker?

Arobis AI Visibility Checker is a free online tool from Arobis AI, a company that helps SaaS businesses show up in AI-generated answers . You type in your website address, complete a quick human verification (just to prove you’re not a robot), and wait about 25 seconds.

Then you get a report.

The report gives you an overall score out of 100. It also breaks things down by engine — ChatGPT, Gemini, Claude, and Perplexity each get their own readiness estimate . So you can see, for example, that your site looks decent to ChatGPT but pretty bad to Perplexity.

No account needed. No credit card. Just type and wait.

What Does It Actually Check?

The tool looks at five main areas that AI engines rely on when they decide whether to trust and quote your site .

AI Crawler Access

This is the big one. AI engines use special bots — GPTBot for ChatGPT, ClaudeBot for Claude, PerplexityBot for Perplexity, and Google-Extended for Gemini — to read websites. If your robots.txt file blocks these bots, the AI literally cannot see your content.

Here’s the frustrating part: many website owners added blanket bot-blocking rules years ago to stop scrapers. Those rules often catch AI crawlers as collateral damage. Your site ranks fine on Google because Googlebot is allowed. But every AI assistant is locked out because of a line someone forgot about .

This checker catches that in seconds.

Structured Data

AI engines love structured data. It’s like handing them a cheat sheet that says “this is my company name, this is what we do, these are our products.” Without it, the AI has to guess from raw text. With it, the AI knows exactly what you are .

The checker looks for JSON-LD markup like Organization schema, WebSite schema, and FAQ schema.

Semantic HTML and Content Signals

Can an AI easily figure out what your page is about? Does your page have a clear title, a proper heading structure, and enough real content to understand? Or is it a thin page with vague text that gives the AI nothing to work with?

The tool checks whether your title tag exists, whether you have a single clear H1, and whether your content depth is enough for AI to confidently describe who you are .

llms.txt File

This is a newer standard. Think of it like a welcome mat for AI crawlers. An llms.txt file is a simple text file that gives AI engines a clean summary of your most important pages — what matters, what doesn’t .

Most websites don’t have one. The checker will tell you if you’re missing it.

Technical Health

The basics: Is your site served over HTTPS? Does it respond quickly? Are there canonical tags? These are small things that add up to whether a crawler trusts your site enough to spend time reading it .

What Happens After You Get Your Score?

The free report shows you your score and flags the biggest gaps. Each issue comes with a priority level, so you know what to fix first.

The detailed, step-by-step fix plan requires a quick contact form. That’s the trade-off: the score and basic diagnosis are free, but the full “here’s exactly how to fix everything” guide asks for your email .

For a lot of people, though, the free part is enough. Just knowing that GPTBot is blocked or that you have no Organization schema is already more than most site owners have ever checked.

Why This Matters More Than You Think

Let me put this in perspective.

Arobis AI shared some internal data from their own site. Over three months, they got 120,614 impressions in Google Search Console. But 42,118 of those impressions came from long, machine-generated queries — almost certainly from Google’s AI Mode. Those 42,118 impressions produced exactly 5 clicks .

That’s the new reality. AI is generating visibility that doesn’t turn into website visits the way traditional search did. If you’re not being mentioned inside the AI answer itself, you’re invisible to that entire audience.

The checker helps you find out if that’s happening to you.

Who Is This Tool Actually For?

It’s most useful for three types of people :

B2B SaaS marketing leads who have a rank tracker and a content calendar but can’t figure out why ChatGPT keeps naming two competitors instead of them.

Agencies and consultants who want to check a prospect’s domain before a sales call, or check a client’s site after changes.

Founders and small teams with no budget for enterprise tracking tools. The checker tells you the three or four fixes that matter most, and many of them you can ship yourself in a week.

Pricing

Here’s the important part: the checker itself is completely free. No signup, no credit card, no trial period.

But Arobis AI is an agency, and the checker is the entry point to their paid services. Here’s what those cost :

There’s also a standalone AI Visibility Audit for $399 if you want a one-time deep dive without a monthly commitment .

The agency plans are not cheap. But the free checker is genuinely free, and it gives you real information you can act on without spending anything.

A Few Things to Keep in Mind

The score is based on your site’s own signals — crawler access, structured data, content structure, and so on. It’s not actually querying ChatGPT and asking “do you recommend this brand?” for your specific product category. The per-engine scores are estimates derived from those signals .

For a deeper “are buyers actually hearing about me?” check, Arobis also offers a separate ChatGPT visibility checker that runs real buyer prompts and shows whether you’re named and which competitors come up instead . That’s a different tool for a different question.

The free checker answers: “Is my site technically ready to be read and cited by AI?”

Final Thought

Most website owners have never checked whether GPTBot is blocked. They’ve never heard of llms.txt. They don’t know if their schema markup is missing or broken.

Arobis AI Visibility Checker takes 25 seconds and tells you. It’s not going to magically make you appear in every ChatGPT answer — that takes work, and often takes time. But it shows you exactly where the roadblocks are, and that’s the first step.

If you’ve been wondering why your traffic feels different lately, or why competitors keep showing up in AI conversations when you don’t, run the check. It’s free. You’ve got nothing to lose except 25 seconds.

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